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More InformationA magical feast for the senses
A magical feast for the senses
Between fortress, beach & art
Royal city & modern metropolis
Rabat, the royal capital of Morocco on the Atlantic coast, lies about one hour north of Casablanca. As the country’s second-largest city, it is home not only to the royal palace but also to government institutions, universities and consulates from around the world. Spaciously designed and rich in green spaces, Rabat ranks among the Moroccan cities with the highest quality of life.
Parts of the modern city are considered outstanding examples of contemporary urban planning. At the same time, one of Morocco’s most accessible medinas and impressive monuments – several of them UNESCO World Heritage Sites – reveal the city’s fascinating historical depth.
Art. Sport. Shopping. Culture. Rabat captivates with its magical diversity. Whether modern museums or historic landmarks, golf or paragliding, jet skiing or surfing in the Atlantic – here you can enjoy endless activities while discovering the rich craftsmanship of local artisans.
Morocco’s modern capital with elegant, spacious urban character.
A scenic setting where Rabat and its sister city Salé meet the Atlantic.
Play at one of Morocco’s most prestigious golf clubs.
Mediterranean flair with stylish boutiques, cafés and restaurants.
Wide sandy beaches and excellent wind conditions for sport and adventure.


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More InformationRabat appears calm, elegant and surprisingly relaxed to its visitors – making it hard to imagine that the city once had a turbulent past. Founded in the Middle Ages as a fortress of the Almohads, it became, together with its sister city Salé, a notorious centre of piracy and slave trading in the 17th century.
The impressive Kasbah of the Oudaias still reflects this Atlantic spirit of adventure, while the five-kilometre city wall recalls the city’s restless history. Today, however, Rabat is characterised by elegant embassy districts, wide boulevards and lush gardens. As Morocco’s political and diplomatic centre, it presents itself as a stylish and cosmopolitan metropolis.
UNESCO World Heritage Site
Surrounded by impressive city walls, Rabat’s medina is known for its Andalusian architecture. Built around the old market, its narrow streets are lined with shops selling ceramics, spices and jewellery. The skyline is dominated by the slender minaret of the Great Mosque, whose origins date back to the Middle Ages.
Lively Atlantic coast
The Atlantic winds create perfect conditions for windsurfing and sailing. Jet skiing, boat tours, kayaking and paragliding promise plenty of excitement. Rabat’s golden city beach is protected by breakwaters, making it suitable even for beginners. At low tide, the beach doubles in size – ideal for games, horse riding or long walks.
Royal Golf Dar Es Salam
Golfers enjoy professional conditions at the Royal Golf Dar Es Salam, with challenging fairways and fast, undulating greens. The idyllic 440-hectare course is surrounded by cork oaks, flowers and water features. Connoisseurs appreciate the three courses – Red, Blue and Green – each with different levels of difficulty.
Modern art & sophisticated lifestyle
The Mohammed VI Museum of Modern and Contemporary Art (MMVI) presents Moroccan visual art of the 20th and 21st centuries in spacious, light-filled galleries. From here, Avenue Allal Ben Abdallah leads visitors into Rabat’s modern shopping district with its elegant boutiques, terrace cafés and restaurants.
Coastal serenity & nature observation
Early mornings at Rabat’s beaches are peaceful and perfect for jogging, relaxing walks, yoga or meditation by the sea. Particularly beautiful are coastal hikes through macchia vegetation and dunes, or nature and birdwatching in the nearby cork oak forests – the largest in Africa.
A necropolis out of time – Chellah
Located outside the city walls, the sacred site of Chellah is easily recognised by its massive walls and the two octagonal towers at the entrance. The ancient necropolis feels almost enchanted – an oasis of silence. The unique blend of Roman ruins, Moorish medieval architecture and Islamic burial culture makes Chellah one of Morocco’s most fascinating historical sites.
Surroundings
Surroundings
Our Pur Life Maroc concierge service offers tailor-made travel experiences designed around your wishes. Discover the most beautiful and authentic sides of Morocco up close, guided by our local experts and Pur Life insiders. Immerse yourself in your own personal Pur Life Maroc journey.

























